Watch Ethel Cain’s New “Crush” Video

Watch Ethel Cain’s New “Crush” Video

A self-directed visual for the Inbred song
Ethel Cain
Photo by Ethel Cain

Ethel Cain has shared a new video for “Crush,” a track from her Inbred EP. Check out the self-directed video below (via Paper). Of the video, Cain said:

I wanted to make a video as experimental (for myself) as “Crush” was musically. I had been playing with this new little handycam that I bought and I just loved the weird look of it. My sister and I were moving out of the church we lived in and stuff was just everywhere and I thought it to be kind of perfect. We just ran around our house and the little town we lived in for three days and shot some fun footage that I felt matched the vibe of the song. The song doesn’t take itself too seriously so I wanted the video to embody that. No glitz, no glam, bad makeup. I felt very sexy and silly running down the road barefoot with half my hair up in curlers. Lil Cuyler and Marlboro reds forever.

Read Pitchfork’s new Rising feature “Ethel Cain Fears No Darkness.”

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